Set in a sensual and cinematic Paris, the new Chloé Paddington bag campaign unfolds as an intimate journey through the city. Filmed on 35mm by award-winning French director Mati Diop, the film captures fleeting encounters and shifting light, reflecting the instinctive ease of women in motion.
The black-and-white campaign stills, photographed by David Sims, evoke a timeless intensity, portraying distinct characters whose individuality and emotional intimacy are subtly revealed through their expressions, gestures, and the unspoken connection between them.
Supermodel Kendall Jenner, actress Aimee Lou Wood and K-pop singer from Meovv Anna appear as multi-faceted characters, each with their own path and personality, yet all accompanied by their Paddington bag. The portraits embody individuality and freedom, as the Paddington becomes part of their own stories.
